Unleashing Your Secret Weapon
My company, Friendly Marks Bookmarks, advertised a new company service using bookmark marketing about six months ago. One day, while visiting a client, I was thrilled to see my bookmark being used in a book she reads at lunchtime. That means she actually sees my logo and my new service every single day!"
Macy Raines, President, "Friendly Marks Bookmarks."
Bookmarks keep on promoting!
Think about the concept. When someone is handed a bookmark, every time they use it they see your promotion. Normally, books take a few days, weeks or even months for people to completely read as most do not read an entire book in one sitting. Every time the reader decides to read their book, they open it up and guess what they see? Your promotional! That equals multiple times the promotion that other marketing materials offer you. With the growing popularity of reading programs and book clubs, this is one promotional idea that should not be overlooked.
When bookmarks are saved, so is your message!
Bookmarks are normally printed in two sizes: 5.5" x 2" and 8.5" x 2". This is ample space in which to include a catchy title, your company logo, contact details and supporting artwork. Although artwork is not always necessary, including a colorful photo or amusing illustration may appeal to the reader and tempt them to keep it on hand for future usage.
I have used the same bookmark for a long time. It dawned on me that other people do this too so bookmark advertising seemed like a no brainer for my business!"
Patty Wilkinson, President, Horsing Around
Start bookmark advertising today!
If you want to get started today, then check the internet for sites that offer free bookmark templates if
you are looking to design them yourself. Many of today's online printers can not only help by providing
professionally designed templates, but they also offer unbeatable printing prices. Another great benefit
of using an online printer is the fact that you can send your bookmarks to print at any time of day via
the internet instead of having to drop your project off during working hours. Now that's convenient!
So start your bookmark campaign today and watch as you mark your way to success!
